Mailing Lists

We have access to over 50,000 lists including many not found elsewhere on the Internet.

There are two types of lists: Compiled and Direct Response. A compiled list is based on public records, credit information, census data and other sources. Some of the information is estimated.

Direct response lists consists of individuals or companies who have responded to a specific direct mail offer. Compiled lists are cheaper but not as targeted. Direct response lists cost more but are updated frequently and reach individuals matching your customer’s profile.

Don’t be fooled by the cost of a list. Cheap is not always best. In the case of consumer audiences, you may get better results by targeting your mailing based on demographics and psycho-graphics. For a business audience, association members, licensed professionals or subscribers to a trade magazine or professional journal may be more productive for you than a compiled list. It depends upon your budget and offer.

OCCUPANT FILES

Occupant (Resident) files include every address within a Zip Code or specified Carrier Routes.

CONSUMER LISTS

Consumers lists are compiled lists that contain information such as age, income, automobile, home-ownership, children, etc.   There are over 100 possible selects that help you pin point your market.

DIRECT RESPONSE/SPECIALTY LISTS

If you are marketing a product or service which appeals to a select audience, you probably will get better results with a direct response list based on magazine subscribers or contributors to a specific cause. For a business market, you can tap into associations, magazine publishers and trade show promoters who rent their lists. These are finely targeted and can help you reach individuals who make buying decisions within an organization. Compiled lists can reach a company president, the company’s CFO, plant manager, design engineers, etc.    There are 1,000′s of specialty lists available.  Such as…

• New Movers
• Real Property data
• Pre-Movers
• New Homeowners
• Modeled Credit Scores
• Actual Credit Scores
• Students
• Teachers
• Ultra Affluent
• Political
• Professionals at Home
• Professionals at Work
• Medical Lists
• Magazine Subscribers
• And much, much more…

BUSINESS TO BUSINESS LISTS

Businesses lists reach businesses at their mailing address. The  file is updated monthly and is compiled from hundreds of sources that include business registrations, financial data, legal filings, and more. Unique elements on the file include franchises, legal status, minority owned businesses, and number of personal computers

We will research potential lists for free and provide you counts and costs.